Our Customized Programs are not off-the-shelf formats. In order to provide solutions tailored to your needs, we co-create content and format together with you to transform company culture, improve business processes, or provide management teams with the tools they need to effectively lead their teams. Combining interdisciplinary research with industry experience, we guide participants towards success!
This is why each program is truly unique: From setting learning goals and defining the desired outcomes, to choosing top industry experts and tailoring the learning experience to include practice examples from your own organization, involvement of the customer in every step will ensure we are delivering a program which can be directly applied in your specific professional environment.
Our individualized consultation, from conception through to completing the program, will help define your needs and priorities.
Based on our experience and in cooperation with you, we develop a program format suited to your needs.
We excel in the areas of Digital Transformation, Pharma Management, and Finance. As the only business school in Germany with proven expertise and accredited programs in all of these areas, we are able to offer excellence in a wide range of both general and specialized topics.
The focus of all our programs is on a high practical orientation. Our teams of lecturers from academia and business practice are specifically selected for each program in order to ensure the best possible fit for your learning objectives.
Our programs take place in a special learning atmosphere on one of Germany’s most beautiful campuses, the Campus Westend of Goethe University in the heart of Frankfurt.
Innovative E-Learning solutions support preparation and wrap-up phases. They offer easy access to learning materials and flexible learning opportunities not only in-person but anytime, anywhere.
Practice-relevant learning in small groups with a focus on interaction, case studies and discussion support a successful learning experience – and with that, the ability to immediately apply what has been learned in the real world.
Doing Corporate Education Differently at MSD Sharp & Dohme GmbH
At MSD headquarters in Munich, encouraging an innovative, collaborative working environment is a task Martin Wilke, Head of Learning & Development, has approached with enthusiasm: “I believe it’s important that we proactively support our employees to upskill in areas which historically may have been less relevant for their roles. We want to encourage them to look beyond the scope of their day-to-day work and have the opportunity to explore examples from outside of MSD, perhaps outside of the industry all together. For this, we strive to create an atmosphere which is open, supportive, and inspires thinking outside the box, where they can actively practice applying these skills to projects in an engaging, no-risk environment.”
When MSD made the decision to form a revised business unit in 2020 and re-shape their Marketing and Customer Engagement activities, the L & D team, together with their Sales Management Partners Maria Heckmann and Heiko Weck and a team of internal experts saw an opportunity. Together with Goethe Business School, MSD collaboratively developed an upskilling program for their teams. Participants had the opportunity to engage with experts in the areas of Business Analytics, Digital Marketing, Agile Mindset and Customer Experience. “We were able to develop whole new projects directly related to participant’s roles with tools and methods we had never used before. It was both a great learning experience and a boost of confidence.” Since the initial training, the program has been adapted for further use within other departments. “We wanted to support more than just learning a few new skills, we wanted to encourage a whole new mindset. Combining this program with our in-house trainings and coaching support, we’ve established a solid program which has triggered the mindset-shift we were looking for!”